I have just completed another relationship evaluation and improvement programme on behalf of a major UK client, involving interviews with the key relationship owners and with their counterparts in some of the marketing services agencies with which they work. As ever, these privileged conversations revealed past,…
I have recently returned from a week in Hong Kong. What an extraordinary place, 6,000 miles away, in the heart of Asia and yet with many features that make it familiar to and navigable by a seasoned Londoner.
As I write, I am halfway through Dry January. Fifteen long evenings have passed, another fifteen lie ahead. There is no mid-game break here, no change of ends, no time to recharge. I don’t regard myself as anything like alcohol-dependent but I can’t even contemplate…
At about this time last year I wrote a blog about homelessness entitled ‘A good month for festivity but the worst time of year to be homeless.’ I have a special interest. I am a trustee of a Housing Society which provides a 154-bed hostel…
The second Byline Festival, staged in partnership with The Frontline Club, ended on bank holiday Monday after four mind-expanding days in the undulating beauty of Pippingford Park, East Sussex. It’s fair to say that this was not your normal festival, however. Yes, there was plenty of…
Last Wednesday, 18th July, the death was announced of Geoffrey Harris Augustus Wellum. He was 96 years old. A long life, a good innings, a man with an imperial name. Anything else of significance? Well, yes. Wellum joined the Royal Air Force (RAF) in August 1939,…
Bigfoot is owned and run by Paul Tredwell. Since 2004 I have been an independent communications consultant, delivering a wide range of projects but with a focus on and passion for relationship optimisation.
