In recent months a stimulating portion of my working diet has come from freelancing with The Client Relationship Consultancy (CRC). As a global business, primarily partnering communications agency networks, CRC has access to extensive data on client/agency relationships. Its triannual client survey, built upon the…
Even a birthday in February cannot dilute its assault on the soul. It’s the Tuesday of the year, the damp, grey blast that garnishes January’s tribulations. A few days in relaxed, tolerant, elemental Reykjavik provided a short respite but back home the drip feed of uncertainty,…
I’m a big fan of Christmas, not so much New Year. I understand the thrill of a fresh start but then comes January. And this one is proving to be a cracker. A head lock of grim weather and grizzly news. Relief has come, as it…
On 4th November, the then Home Secretary Suella Braverman urged us all to prevent our communities becoming scarred by “rows of tents occupied by people, many of them from abroad, living on the streets as a lifestyle choice”. The last two words earned her the sack…
I recently joined MarketingKind, a membership community that regularly gathers to explore how the experience and capabilities of like-minded marketers, business leaders and change makers can contribute to creating a better world. The meetings to date have been nourishing and energetic. And timely. Emerging from a…
It is impossible to write this month’s blog without reflecting on events in Israel and Palestine. I so wish I possessed a magic wand. What to say, though? There is too much horrific news to process and too little hope to break it down. The present trajectory…
Bigfoot is owned and run by Paul Tredwell. Since 2004 I have been an independent communications consultant, delivering a wide range of projects but with a focus on and passion for relationship optimisation.
