Tag archive for benchmarking

If you want brave clients, be clear what you’re asking for

If you want brave clients, be clear what you’re asking for

In my business consultancy I spend a good deal of time interviewing the parties to client/agency relationships. In addition to the value I can add via feedback from individual conversations, it is fascinating to capture the general themes which surface from time to time or,…

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Making good decisions about AI will depend on RI (real intelligence)

Making good decisions about AI will depend on RI (real intelligence)

Artificial intelligence (AI) seems to be on everyone’s lips. If 2017 was a formative year for technological advancement in this sphere, 2018 has been billed by some observers as the beginning of full-scale implementation of AI in our lives. The recent Consumer Electronics Show (CES 2018,…

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Taking inspiration from the planet’s tiniest experts on collaboration

Taking inspiration from the planet’s tiniest experts on collaboration

With the BBC One’s Blue Planet II now in full swing, the world is once again marvelling at the extraordinary creatures with which we share our corner of the universe. The blockbuster nature documentary has attracted 80 million viewers in China alone, causing a temporary…

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Clients want Narnia not the back of a wardrobe

Clients want Narnia not the back of a wardrobe

Last night saw the first episode of Inside No 9, the latest vehicle for the black but wonderful humour of Steve Pemberton and Reece Sheersmith. Most of the action, thanks to a family tradition for playing a version of hide and seek called sardines, took…

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