Last Wednesday, 18th July, the death was announced of Geoffrey Harris Augustus Wellum. He was 96 years old. A long life, a good innings, a man with an imperial name. Anything else of significance? Well, yes. Wellum joined the Royal Air Force (RAF) in August 1939,…
50 years have passed since, on 4th April 1968, Martin Luther King Jr. was assassinated on the balcony of the Lorraine Motel in Memphis, Tennessee. He was 39 years old. There is a phrase, attributed, coincidentally, to fellow murder victim Abraham Lincoln and often recited at…
On Thursday 15th March, at 1.30pm local time, tragedy struck Miami’s Florida International University (FIU). A pedestrian bridge over 8th Street (connecting the school’s campus to a popular neighbourhood for FIU accommodation) collapsed, killing six people who were caught beneath 950 tons of steel and…
I have been asked to speak at an event for which the main topic of debate will be a current favourite within the marketing community, namely why can senior marketers struggle to exert influence among their fellow leaders internally and with experts in professional services externally….
On Saturday 11th April, 1992 the notorious headline ‘It’s The Sun Wot Won It’ ran in said newspaper, trumpeting its role in an unexpected Conservative General Election victory. Friday 9th June, 2017 saw another unexpected General Election result; a Conservative victory, but only just. If ever…
In last month’s blog I wrote about the importance of understanding client needs in determining the success of a service business. The essential companion to spending quality time in your clients’ shoes is relationship behaviour, the ability to establish rapport, maintain trust and credibly behave…
Bigfoot is owned and run by Paul Tredwell. Since 2004 I have been an independent communications consultant, delivering a wide range of projects but with a focus on and passion for relationship optimisation.
