The start of any year is rife with speculation. Futurists, temporary and permanent, are exploring predictions and possibilities, seeking guidance from a wide range of indicators across all aspects of our over-stimulated lives. As ever, sport is a favourite point of reference. What we can we…
This week sees the end of an extraordinary Rugby World Cup. Both the real Final and the euphemistically named Bronze Final promise to be exciting closely fought spectacles and fitting advertisements for a great sport. Organisers, participants and observers have already begun to identify and…
Rugby World Cup 2015, the world’s third largest sporting event based on ticket sales, is in full swing. Or rather it was, in our household, until Saturday evening when the Welsh rather punctured England’s ambitions. Combine this with my wife’s theatrical outburst on Sunday evening…
Most businesses have relationships and employ people specifically to manage them. The dialogue with clients and customers is frequent and mostly fruitful. But we live in a highly competitive commercial environment where the bar has never been higher. As a result, we must always challenge with…
Bigfoot is owned and run by Paul Tredwell. Since 2004 I have been an independent communications consultant, delivering a wide range of projects but with a focus on and passion for relationship optimisation.
