Very few people now argue with the good sense of establishing and nurturing longer-term, fully functioning business relationships. While the theory is accepted, however, the practice of pursuing optimal collaborations can often lag behind the received wisdom. Of course, it is rare for businesses immediately to…


Bigfoot is owned and run by Paul Tredwell. Since 2004 I have been an independent communications consultant, delivering a wide range of projects but with a focus on and passion for relationship optimisation.
